Pixar Ups the Ante With Its First 3D Animation

Up

UP

Directed by: Pete Docter

Release Date: July 30 (in theaters everywhere)

Last year’s “WALL-E” proved that animation isn’t strictly for children. Its thought-provoking themes and creative story wooed parents and kids alike. Pixar’s latest film, “Up,” looks every bit as imaginative. For the first time, the studio has chosen an elderly man as its lead character. But that isn’t the only first for Pixar – the film is also its first venture into 3D animation and its first production that premiered at the Cannes film festival.

The film’s unique spin on a familiar genre is only one of its many qualities.
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